Road to the Paramount logo

The road to the Paramount logo

The road to lake Paron is located in the Cordillera Blanca mountain range, a part of the Peruvian Andes. The drive offers dramatic mountain views of the Chacraraju, Pisco, Huandoy mountains and the iconic Artesonraju. It has been suggested that Artesonraju is the mountain depicted in the live-action Paramount Pictures logo.

The road is located in the Huascaran National Park. It’s especially challenging. It has more than 100 hairpin turns. The drive to the lake is through a spectacular canyon with 1000m high granite walls. Artesonraju is truly an impressive mountain. It is said to be the peak from the Paramount Pictures logo. Viewed from pretty much any aspect, it is a perfect, steep, knife-edged pyramid. It also has three incredible potential ski lines: the southeast, south, and northeast aspects.
The Peruvian mountain is a perfect pyramid with beautiful clean and steep slopes leading directly toward the mountain's tiny summit. Legend has it that the logo of the mountain is based on a doodle made by W. W. Hodkinson during a meeting with Adolph Zukor. Some claim that Peru's Artesonraju is the mountain in the live-action logo. The distinctively pyramidal Paramount mountain has been the company's logo since its inception and is the oldest surviving Hollywood film logo.
Pic: Bas Wallet


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NOTICE: Due to the spread of COVID-19, many points of interest and roads are closed and travel is not recommended. Please follow all local health authority directives before venturing off, and stay safe.