The Best Shops in Ameyoko Shopping Street

Ameyoko Shopping Street is a bustling open-air market located in Tokyo’s Ueno district. Stretching along the tracks of the JR Yamanote Line and JR Keihin-Tohoku Line, between Ueno and Okachimachi stations, it features over 500 shops offering a wide range of products.

Historical Background

Following World War II, the area that is now Ameyoko became known as a black market for imported goods, particularly from the United States. Over time, it evolved into a formalized shopping area. The name Ameyoko (アメ横) is short for Ameya-Yokochō, which can be interpreted in two ways: a reference to “Ameya” (candy shops), or as an abbreviation of “America,” referencing the origin of many of the postwar goods sold there.

What to Expect

Ameyoko is known for its variety of goods, including clothing, snacks, cosmetics, electronics, and souvenirs. Numerous street food stalls are also scattered throughout the area, offering a chance to try quick bites while exploring.

It is recommended to visit around midday, when most shops are open and food vendors begin lunch service. The street remains lively into the evening, though most businesses close around 8 PM. Cash is preferred by many vendors, though ATMs are readily available nearby.

Notable Places Within Ameyoko

Niki no Kashi
A long-established sweets shop that opened in 1951, known for its wide selection of Japanese snacks, including regional candies, flavored KitKats, and traditional confections. The store has expanded over the years and is now a prominent destination within the market.
Cha no Kiminoen (茶の君野園)
This tea shop has operated for over 90 years and specializes in Japanese green teas, particularly matcha. The upper floor includes tea accessories and utensils. A soft-serve matcha ice cream is also available.
Yamashiroya
A multi-floor toy and hobby store near Ameyoko, offering a large collection of anime and manga merchandise, character figurines, and international toy brands. Each floor is organized by category, including collectibles and children’s toys.
Freak Market
A clothing store known for Japanese-themed fashion, including sukajan jackets and designs inspired by manga and anime culture.
Ameyoko Center Building
A five-story commercial building housing various small shops. It features stalls with international groceries, fashion items, vintage records, and specialty products.

Nearby Attractions

Ameyoko is located near several popular sites such as Ueno Park, Ueno Royal Museum, and Shinobazu Pond. The area is well-connected and walkable, making it an easy addition to a day itinerary in Tokyo.

Image credit: Depositphotos